CHELSIE HARTNESS
writer, director

I was tasked with creating a long-form agent recruitment video for RE/MAX World Headquarters that was partly a value prop and partly competitor attack. This 8-minute video is the culmination of several interviews, meetings and research conducted quickly in a matter of two weeks. The video was also separated into several smaller videos for use by the sales, PR, and social media teams.

My role included strategy, project management, writing the script, and casting the VO talent.

Please note: I did NOT art direct the visuals used for this video. 

During a global all-hands meeting, our CEO named this video, "The greatest piece of marketing material RE/MAX has ever produced."